social media

January 21, 2013

Six addictive free apps for shooting and editing social video on an iPhone or mobile phone

We all want more traffic and engagement on our social media pages. Video is the way. But how can an amateur videographer create engaging content? Yesterday I spent a Sunday afternoon producing my first ever video shot, edited and distributed entirely from free apps on an iPad. Once I had the photos, it took about Continue reading

bootstrapping, citizen journalism, social media, viral video, you tube

Instagram, iPad, iPhone, social media, social video, you tube
February 9, 2011

7 lazy ways to shamelessly promote your blog and social media posts to get more traffic

1. Use “Share This” widgets to shamelessly self promote. Whether you’re using WordPress or any other blogging or web development tool, you can use the “Share This” widget on your website to quickly promote your posts . Just install the widget on your site and right after you file your post share it shamelessly! Continue reading

blog, bootstrapping, citizen journalism, Digg, Facebook, flacks, newsletter, PR Newswire, press release, public relations, renegade marketing, search engine optimization, seo, shameless self promotion, social media, Twitter, viral, website, Wordpress

automation, Facebook, increase traffic, linkbacks, PR, search engine optimization, search rank, sem, seo, social media, social networking, Twitter, website search rank, word press
January 8, 2011

Latest excuse for sightings of dead birds and fish? Over reporting in social media!

Unless you’ve been living under a rock, you’ve probably read about the mysterious sightings of dead birds dropping out of the sky, and millions of dead fish and sea mammals washing ashore, all over the world. The news started with a report on New Year’s Eve of redwing blackbirds falling out of the sky in Continue reading

citizen journalism, damage control, Facebook, social media, social media hysteria, Twitter, Uncategorized, viral, viral video, you tube

aflockalypse, dead birds, dead fish, social media, sudden animal deaths
December 19, 2010

Facebook is a global network you can’t afford to ignore.

This map of Facebook friendships looks not surprisingly like a map of the Earth as seen from space at night. Are you utilizing this vast network of more than 1/3 of the most wired, affluent and educated people on the planet to promote your business, consulting practice, art form or cause? You should be. http://www.economist.com/blogs/dailychart/2010/12/data_visualisation_1?fsrc=scn%2Ffb%2Fwl%2Far%2Ffacebookfriends. Continue reading

blog, Facebook, many to many, public relations, renegade marketing, shameless self promotion, social media, viral

Facebook, promotion, social media
November 3, 2010

Seven lame, business-killing excuses for not having a social media presence.

This article was selected as 1 of 1 million WordPress posts to be on Freshly Pressed where it created a momentary sensation and 15 minutes of social media fame for me. It’s two years old now, and clients are still making excuses so I am running it first to remind you all that it’s about Continue reading

blog, damage control, Facebook, personal branding, PR Newswire, press release, public relations, renegade marketing, search engine optimization, seo, shameless self promotion, social media, viral, website, Wordpress

Facebook, LinkedIn, search engine optimization, social media, Twitter
May 21, 2010

Seven ways to get people to “like” your Facebook Fan Page. (It ain’t easy!)

Don’t limit your friend list to actual friends. Every person you meet is the key to your future! You never know when a contact will be valuable. I am constantly surprised and have often found that total strangers on my Facebook page who offer to “friend” me often become my most valuable business connections, or… Continue reading

Facebook, renegade marketing, schmoozing, shameless self promotion, social media

Business, Contact list, Facebook, Facebook features, fan page, Fansite, friends, Personal web page, social media, Twitter, virtual friends
May 5, 2010

Social media is not for everybody.

…if you’re still reading a newspaper, listening to the radio and using a landline, maybe Social Media is not for you. Continue reading

Facebook, public relations, renegade marketing, seo, social media, Twitter, Uncategorized, website

local business, Mom and Pop, PR, small business, social media
March 7, 2010

Jumpin’ Goat coffee gets PR “perks” from their Twitter page

Jumpin’ Goat’s 6,000 loyal followers even lead to mainstream media coverage on AOL small business and ABC News. http://bit.ly/9DgHdF. Continue reading

public relations, renegade marketing, shameless self promotion, social media, Twitter

coffee, jumpingoat, PR, social media, Twitter

About Me

A writer, content marketer, publicist and event promoter, I have been helping visionary entrepreneurs and event producers get the attention they deserve for over 30 years.

What can I do to help you shift your visibility to the next level?

Giselle Bisson Visibility Shift

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