Today I discovered my website traffic has quadrupled since December 2014 — and soared to the top 1.5 million US websites according to Alexa. (The prior … Continue reading 22 steps to double your website traffic and lead generation.
I was talking to a client the other day who wanted more visibility. They had a hideously long URL for their company website. I rolled my eyes. I immediately knew they were doomed to failure unless they changed their name. I asked: “Is there any way you can find a shorter url?” My prospective client hemmed and hawed about how attached he was to his ridiculously long company name. There’s a reason why Google and Yahoo succeeded — and a host of other earlier search engine contenders like NorthernLights and AltaVista bombed. There’s a reason why YouTube won the video … Continue reading What’s in a name? Everything! 10 reasons why naming strategy is crucial for your brand.
The funny thing about social networking is…we often forget that it’s just a virtual party. It’s not about amassing tons of “fans” so you can have … Continue reading Is your Facebook fan page a cocktail party, a barbecue, a conference or a drum circle?
It’s that time again — Spring Cleaning time. Have you updated your LinkedIn profile lately? Continue reading 8 steps to spring clean your LinkedIn profile
How did your website do in 2013? I am stunned to discover that even though I mostly ignored mine, my Alexa rank soared by 15,966,175%! – this personal … Continue reading How to drive more traffic from Google to your website.
Originally posted on Visibility Shift:
Start the new year with a fresh new look for your personal brand. This down time between Christmas and the first… Continue reading 8 free (or cheap) ways to give your web branding a new look for the New Year
When it comes to marketing and promoting yourself or your business, think like a search engine. A search engine is all about the Law of Attraction. … Continue reading Personal branding: Think like a search engine. It’s all about attraction
Here are some ridiculous profiles and titles of people who did not make the cut and get to be one of my 2,200 connections on LinkedIn: … Continue reading Is your LinkedIn profile embarrassing?