Unless you've been under a rock you know the @Twitter IPO is soaring into the stratosphere right now -- "from the Moon to Mars" says the Mercury News. Yes, Twitter has triple digit growth -- but no profit. Just like the good old days of the 1990s dot com boom. It is very exciting for to watch the … Continue reading Why I’m not excited about the #Twitter IPO. (I’ll wait for @Pinterest.)
What makes you influential on social media? Just as in mainstream journalism, great content is key. Great headlines grab the reader. Posting frequently and regularly and being the first to break the news is key. And just as magazines have long known, pass along readership is key to great circulation. But the main thing that … Continue reading What makes you influential on social media? (It’s not what you think.)
Unless you've been living under a rock, you've probably read about the mysterious sightings of dead birds dropping out of the sky, and millions of dead fish and sea mammals washing ashore, all over the world. The news started with a report on New Year's Eve of redwing blackbirds falling out of the sky in … Continue reading Latest excuse for sightings of dead birds and fish? Over reporting in social media!