PR is dead — long live social PR

PR is dead. Did you hear me? The career I've been in for 18 years -- dead. Over. Toast. Done. It's evolved into something much more powerful and effective. Social PR. I think that PR and social media are not separate anymore -- and are in fact the same thing. I've seen social media evolve … Continue reading PR is dead — long live social PR

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Is Facebook fan page advertising useless?

This week, a controversial Gallup poll declared that social media was all but useless, and that nobody was influenced by social media ads and it was all a bunch of hooey. I was immediately suspicious that results from the Gallup survey were skewed by the print and TV media. Mainstream media are late to the … Continue reading Is Facebook fan page advertising useless?

7 lazy ways to shamelessly promote your blog and social media posts to get more traffic

  1. Use "Share This" widgets to shamelessly self promote. Whether you're using WordPress or any other blogging or web development tool, you can use the "Share This" widget on your website to quickly promote your posts .  Just install the widget on your site and right after you file your post share it shamelessly! … Continue reading 7 lazy ways to shamelessly promote your blog and social media posts to get more traffic