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Even the richest men in the world can’t maintain Internet privacy.
There’s a cheap PR trick I’ve used with clients that can help you bury news you don’t want people to find. Flood the web with good news of your own by sending out tons of free press releases. Continue reading
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Will Facebook eclipse Google for search?
This week, the Financial Times reported that Google and Facebook accounted for 14 per cent of all internet traffic last week, with Facebook receiving 7.03 per cent and Google 7 per cent. Social nets are turning into both a replacement for email and a new kind of specialized search engine, with human beings, rather than… Continue reading
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Why the only website worth having is a blog.
Search Engine Optimization (SEO) organizes the pages on the website for both the search engine spiders and the visitors to the site. Search engines look for your site based on combinations of words on the site. The more words you have on your site, the easier it is to find. That’s why a blog is… Continue reading
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Social media — it’s just a very, very short story
Social media is nothing to be afraid of. It’s just a story. A very, very short story. In the world of PR, you send out a press release once a month, maybe if you’re in the Fortune 500, once a week. And you wait and wait … and wait and hope and pray and wait… Continue reading
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Social media dos and don’ts from Obama’s website
Don’t: Forget to keep your social pages and status updates current. I’d get on it right away if I were managing the President’s PR crew, as having an outdated profile in a special interest group niche could give one the impression that you’re not paying attention anymore to that constituency and its needs. Continue reading
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Is Gravity spelled Danger to Facebook and Myspace?
Gravity could spell Danger to more than just Facebook, it could revolutionize, once more, what we think of as media, becoming a kind of virtual, unmoderated Talk Radio for issues and ideas.Goo Continue reading
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6 ways to determine which social sites are best for your business.
Proactively seek out the free listings first. The ones that are selling ads will seek you out and beg you to spend. Personally, I would hire a competent social media/marketing consultant first and foremost before I paid for advertising. Continue reading
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Jumpin’ Goat coffee gets PR “perks” from their Twitter page
Jumpin’ Goat’s 6,000 loyal followers even lead to mainstream media coverage on AOL small business and ABC News. http://bit.ly/9DgHdF. Continue reading
About Me
A writer, content marketer, publicist and event promoter, I have been helping visionary entrepreneurs and event producers get the attention they deserve for over 30 years.
What can I do to help you shift your visibility to the next level?
Recent Posts
- Stop telling me you’re going to fail! It’s time for the “consciousness” community to shift to an abundance mindset.
- Is your event affected by the non-committal “California Syndrome”?
- How to get 3,000 “likes” on your Facebook post.
- 10 Tips for Spring Cleaning Your Social Media
- 22 steps to double your website traffic and lead generation.
Giselle Bisson Visibility Shift 