The funny thing about social networking is...we often forget that it's just a virtual party. It's not about amassing tons of "fans" so you can have the biggest party -- it's about inviting the right people and serving tasty snacks and drinks. It's about playful banter, music and laughter. You know what happens when you … Continue reading Is your Facebook fan page a cocktail party, a barbecue, a conference or a drum circle?
Don't: Forget to keep your social pages and status updates current. I'd get on it right away if I were managing the President's PR crew, as having an outdated profile in a special interest group niche could give one the impression that you're not paying attention anymore to that constituency and its needs.