blog
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Facebook is a global network you can’t afford to ignore.
This map of Facebook friendships looks not surprisingly like a map of the Earth as seen from space at night. Are you utilizing this vast network of more than 1/3 of the most wired, affluent and educated people on the planet to promote your business, consulting practice, art form or cause? You should be. http://www.economist.com/blogs/dailychart/2010/12/data_visualisation_1?fsrc=scn%2Ffb%2Fwl%2Far%2Ffacebookfriends. Continue reading
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Is Rockmelt just a browser for Facebook freaks? Or will it really rock our world?
Children, gather around the electric campfire. You might not believe this, but I remember a world without web browsers. We had social networks back then. One of them was called The Well (for Whole Earth ‘Lectronic Link), but you needed to know cryptic Unix shell commands to communicate on it. The web, in its infancy, Continue reading
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Executive social media jobs exploding. (It’s not just for ninjas, gurus and interns anymore.)
2010 was the year of the uber-embarrassing social media blunder: Southwest Airlines threw celebrity Kevin Smith off a plane for being too fat to fly in one seat. Smith’s Tweets about the incident were not only widely read and hilarious, but a PR nightmare for the airline. The Gap changed their logo and the blogosphere errupted Continue reading
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Seven lame, business-killing excuses for not having a social media presence.
This article was selected as 1 of 1 million WordPress posts to be on Freshly Pressed where it created a momentary sensation and 15 minutes of social media fame for me. It’s two years old now, and clients are still making excuses so I am running it first to remind you all that it’s about Continue reading
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Holacracy and Facebook — are we creating a global brain?
A mesh of communications webs make up a mushroom mycellium beneath the earth. Another clear example of a “meshwork” is a social network like Facebook. Continue reading
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“Double Rainbow Guy” proves that just being yourself is the key to viral success.
Maybe the Double Rainbow Guy is telling us that the secret to being popular is to be real. Continue reading
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Why the only website worth having is a blog.
Search Engine Optimization (SEO) organizes the pages on the website for both the search engine spiders and the visitors to the site. Search engines look for your site based on combinations of words on the site. The more words you have on your site, the easier it is to find. That’s why a blog is… Continue reading
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6 ways to determine which social sites are best for your business.
Proactively seek out the free listings first. The ones that are selling ads will seek you out and beg you to spend. Personally, I would hire a competent social media/marketing consultant first and foremost before I paid for advertising. Continue reading
About Me
A writer, content marketer, publicist and event promoter, I have been helping visionary entrepreneurs and event producers get the attention they deserve for over 30 years.
What can I do to help you shift your visibility to the next level?
Recent Posts
- Stop telling me you’re going to fail! It’s time for the “consciousness” community to shift to an abundance mindset.
- Is your event affected by the non-committal “California Syndrome”?
- How to get 3,000 “likes” on your Facebook post.
- 10 Tips for Spring Cleaning Your Social Media
- 22 steps to double your website traffic and lead generation.
Giselle Bisson Visibility Shift 