Is your Facebook fan page a cocktail party, a barbecue, a conference or a drum circle?

The funny thing about social networking is...we often forget that it's just a virtual party. It's not about amassing tons of "fans" so you can have the biggest party -- it's about inviting the right people and serving tasty snacks and drinks. It's about playful banter, music and laughter. You know what happens when you … Continue reading Is your Facebook fan page a cocktail party, a barbecue, a conference or a drum circle?

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15 free tips to boost your “organic” SEO and get more traffic for your website in the new year.

Advertising is the awareness you pay for. And PR is the awareness you pray for. Today, "PR" includes social media and "content marketing" -- and that means "the visual stuff with words on it."  But to make people aware of your content, they need to be able to find it in Google. And this is … Continue reading 15 free tips to boost your “organic” SEO and get more traffic for your website in the new year.

How to drive more traffic from Google to your website.

How did your website do in 2013? I am stunned to discover that even though I mostly ignored mine, my Alexa rank soared by 15,966,175%! - this personal blog,Visibility Shift, is now in the top 3 million sites in the world! How did this happen? In this post, I dissect and analyze everything I did -- there are … Continue reading How to drive more traffic from Google to your website.

Personal branding: Think like a search engine. It’s all about attraction

When it comes to marketing and promoting yourself or your business, think like a search engine. A search engine is all about the Law of Attraction. It is about Pull not Push. Search engine marketing is about creating content with specific key words and waiting for it to be found by the exact people seeking … Continue reading Personal branding: Think like a search engine. It’s all about attraction

6 Ways to Make Passive Income from Your Blog or Website

Yesterday I discovered a gold mine I had no idea I owned. A blog that I started in early days of blogging in 2004 is now ranked in the top 1,000,000 of all the sites on the Internet. While this is a wonderful surprise, I am also kicking myself. I could be making money, and … Continue reading 6 Ways to Make Passive Income from Your Blog or Website

Don’t ignore social media. It won’t go away.

Q: "What's the worst thing you can do with social media?" A: "Ignore it." And that's what most corporations (and small businesses) did in 2009 and 2010. They ignored social media, or they barely paid lip service to it. Business tried to co-opt social media and failed miserably. Businesses tried to ignore social media and it … Continue reading Don’t ignore social media. It won’t go away.

7 lazy ways to shamelessly promote your blog and social media posts to get more traffic

  1. Use "Share This" widgets to shamelessly self promote. Whether you're using WordPress or any other blogging or web development tool, you can use the "Share This" widget on your website to quickly promote your posts .  Just install the widget on your site and right after you file your post share it shamelessly! … Continue reading 7 lazy ways to shamelessly promote your blog and social media posts to get more traffic