Category: Facebook
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8 Sneaky Tricks to Work Around the New Restrictions in Facebook
It was fabulous back in the good old days before Facebook went public. But bit by bit, Facebook is becoming an increasingly less effective organizing tool. And this is very bad news for people like me who rely on it to promote […]
Gisélle Bisson
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What makes you influential on social media? (It’s not what you think.)
What makes you influential on social media? Just as in mainstream journalism, great content is key. Great headlines grab the reader. Posting frequently and regularly and being the first to break the news is key. And just as magazines have long known, pass along readership is key to great circulation. But the main thing that […]
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Don’t ignore social media. It won’t go away.
Q: “What’s the worst thing you can do with social media?” A: “Ignore it.” And that’s what most corporations (and small businesses) did in 2009 and 2010. They ignored social media, or they barely paid lip service to it. Business tried to co-opt social media and failed miserably. Businesses tried to ignore social media and it […]
Gisélle Bisson
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7 lazy ways to shamelessly promote your blog and social media posts to get more traffic
1. Use “Share This” widgets to shamelessly self promote. Whether you’re using WordPress or any other blogging or web development tool, you can use the “Share This” widget on your website to quickly promote your posts . Just install the widget on your site and right after you file your post share it shamelessly! […]
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#Egypt: The First Twitter Revolution
In the 1980s, the Fall of the Berlin wall was attributed to television. In the 1990s, fax machines enabled the protests in Tianamen Square. But today, in Egypt, it’s a Twitter revolution. Internet social networking services like Twitter and Facebook have been the revolutionary tools of communications for protesters in Egypt. According to Al Jezzera, […]
Gisélle Bisson
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Latest excuse for sightings of dead birds and fish? Over reporting in social media!
Unless you’ve been living under a rock, you’ve probably read about the mysterious sightings of dead birds dropping out of the sky, and millions of dead fish and sea mammals washing ashore, all over the world. The news started with a report on New Year’s Eve of redwing blackbirds falling out of the sky in […]
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8 free (or cheap) ways to give your web branding a new look for the New Year
This down time between Christmas and the first week of the New Year is a perfect opportunity to give your personal branding a lift and start the New Year with a fresh image. Here are eight ways you can use free templates and other inexpensive tools available on the web to give your business or […]
Gisélle Bisson
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Facebook is a global network you can’t afford to ignore.
This map of Facebook friendships looks not surprisingly like a map of the Earth as seen from space at night. Are you utilizing this vast network of more than 1/3 of the most wired, affluent and educated people on the planet to promote your business, consulting practice, art form or cause? You should be. http://www.economist.com/blogs/dailychart/2010/12/data_visualisation_1?fsrc=scn%2Ffb%2Fwl%2Far%2Ffacebookfriends.
Gisélle Bisson
Giselle Bisson 