This is the #1 reason why your event, workshop or concert fails — and how to fix it.

You are not producing an event — you are creating a community. You are not “marketing” — you are building relationships.

When you shift from “selling tickets” to “building a tribe” you will see a huge shift in your success as an event producer, musician, workshop leader or conference producer. This will also make a huge difference if your business is a product or a service. Continue reading This is the #1 reason why your event, workshop or concert fails — and how to fix it.

Jumping into the river of bliss!

Jumping into video editing with Animoto

I took the plunge into video shooting and editing with Animoto and a Canon DSLR camera. Here’s my experience and how you can get professional caliber video for your business on a shoestring. Continue reading Jumping into video editing with Animoto

Social media is a virtual party.  Is your fan page a backyard barbecue, a formal cocktail party, a corporate conference or a drum circle?

Is your Facebook fan page a cocktail party, a barbecue, a conference or a drum circle?

The funny thing about social networking is…we often forget that it’s just a virtual party. It’s not about amassing tons of “fans” so you can have … Continue reading Is your Facebook fan page a cocktail party, a barbecue, a conference or a drum circle?

You're not building a "fan page"  -- those are real people. Real human beings. Treat them like people, not like a target market.  This is the audience we built for Wisdom 2.0 Summit -- it is also the fan page community. Same thing.

You’re not just building a fan page — you’re building a community.

I just designed a new banner for my Facebook, Google + and WordPress blog today — it’s a collage of photos of some of the conferences, … Continue reading You’re not just building a fan page — you’re building a community.