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Pinterest is the marketing bargain of the century — free.
Pinterest is uber viral — because each and every one of those “seeds” it sends out, in the form of a pin, will link back to your website — forever — no matter where it lands. Continue reading
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Remembering Windows 1.0 — 29 years ago today.
Windows was launched on November 20, 1985. On a floppy disk. You had to get another floppy disk mailed to you in order to fix the bugs. It was not dazzling — but I kind of knew I was witnessing history — the first graphical interface for PCs. Before that it was all just green… Continue reading
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PR is dead — long live social PR
PR is dead. Did you hear me? The career I’ve been in for 18 years — dead. Over. Toast. Done. It’s evolved into something much more powerful and effective. Social PR. I think that PR and social media are not separate anymore — and are in fact the same thing. I’ve seen social media evolve… Continue reading
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It’s time to Zen your brand: The new Apple iWatch shrinks your social media content strategy.
“Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius — and a lot of courage to move in the opposite direction.” ― E.F. Schumacher, “Small is Beautiful.” When I was in art school, my teacher, Mr. Nick used to constantly say: “Simple says more.” That stuck… Continue reading
About Me
A writer, content marketer, publicist and event promoter, I have been helping visionary entrepreneurs and event producers get the attention they deserve for over 30 years.
What can I do to help you shift your visibility to the next level?
Recent Posts
- Stop telling me you’re going to fail! It’s time for the “consciousness” community to shift to an abundance mindset.
- Is your event affected by the non-committal “California Syndrome”?
- How to get 3,000 “likes” on your Facebook post.
- 10 Tips for Spring Cleaning Your Social Media
- 22 steps to double your website traffic and lead generation.
Giselle Bisson Visibility Shift 