We all want more traffic and engagement on our social media pages. Video is the way. But how can an amateur videographer create engaging content? Yesterday I spent a Sunday afternoon producing my first ever video shot, edited and distributed entirely from free apps on an iPad. Once I had the photos, it took about … Continue reading Six addictive free apps for shooting and editing social video on an iPhone or mobile phone
It was fabulous back in the good old days before Facebook went public. But bit by bit, Facebook is becoming an increasingly less effective organizing tool. And this is very bad news for people like me who rely on it to promote … Continue reading 8 Sneaky Tricks to Work Around the New Restrictions in Facebook
1. Use "Share This" widgets to shamelessly self promote. Whether you're using WordPress or any other blogging or web development tool, you can use the "Share This" widget on your website to quickly promote your posts . Just install the widget on your site and right after you file your post share it shamelessly! … Continue reading 7 lazy ways to shamelessly promote your blog and social media posts to get more traffic
This down time between Christmas and the first week of the New Year is a perfect opportunity to give your personal branding a lift and start the New Year with a fresh image. Here are eight ways you can use free templates and other inexpensive tools available on the web to give your business or … Continue reading 8 free (or cheap) ways to give your web branding a new look for the New Year
Are you this hard up for work in a recession? Reviewer needed. "Hands on" experience required. And it's lousy pay too. But you'll get lots of "exposure" in millions of spam messages. This wasn't the actual job listing, but I was floored when I perused Freelancer.com and saw ads for writers offering $1 an article … Continue reading Don’t let cheap outsourcing ruin your blog or social media program.
Proactively seek out the free listings first. The ones that are selling ads will seek you out and beg you to spend. Personally, I would hire a competent social media/marketing consultant first and foremost before I paid for advertising.