Is your LinkedIn profile embarrassing?
Here are some ridiculous profiles and titles of people who did not make the cut and get to be one of my 2,200 connections on LinkedIn: Anyone who still hasn’t […]
Category Archives: damage control
What makes you influential on social media? (It’s not what you think.)
What makes you influential on social media? Just as in mainstream journalism, great content is key. Great headlines grab the reader. Posting frequently and regularly and being the first to […]
Don’t ignore social media. It won’t go away.
Q: “What’s the worst thing you can do with social media?” A: “Ignore it.” And that’s what most corporations (and small businesses) did in 2009 and 2010. They ignored social […]
Latest excuse for sightings of dead birds and fish? Over reporting in social media!
Unless you’ve been living under a rock, you’ve probably read about the mysterious sightings of dead birds dropping out of the sky, and millions of dead fish and sea mammals […]
Executive social media jobs exploding. (It’s not just for ninjas, gurus and interns anymore.)
2010 was the year of the uber-embarrassing social media blunder: Southwest Airlines threw celebrity Kevin Smith off a plane for being too fat to fly in one seat. Smith’s Tweets about […]
Seven lame, business-killing excuses for not having a social media presence.
This article was selected as 1 of 1 million WordPress posts to be on Freshly Pressed where it created a momentary sensation and 15 minutes of social media fame for […]
Should Facebook add more “in a relationship” options? Or should we just be discreet?
I Social Currency and trust is what it’s all about in the new era of Social Networks. Our network is our net worth. Consider how your actions will be regarded in terms of your overall trustworthiness and “flake factor” before you post anything in a social forum. Relationships come and go, but reputations linger in Cyberspace forever.
Even the richest men in the world can’t maintain Internet privacy.
There’s a cheap PR trick I’ve used with clients that can help you bury news you don’t want people to find. Flood the web with good news of your own by sending out tons of free press releases.
